A backlink tool is an invaluable resource for SEO professionals. It gives you a comprehensive overview of the quality and quantity of your site’s backlinks. It also reveals potential areas for improvement.
Real-time alerts for new and lost links are another key feature. These can help you identify toxic links and avoid negative SEO attacks.
SEMrush
Semrush offers a wide range of features that can help with backlink building. It can help you discover new backlink prospects, gather contact information on them and implement outreach campaigns. You can also track your progress.
It can identify broken links and recover them by analyzing their underlying pages. This is important because broken links can harm your SEO. It can also help you prepare a disavow file for Google, which can have a positive impact on your rankings.
Another great feature is the Backlink Gap tool, which identifies websites that link to your competitors but not to you. This allows you to build relationships with these sites and earn valuable backlinks. The tool also provides insights into the trust score and domain score of a website.
BuzzSumo
BuzzSumo is a tool that helps marketers create backlinks and expand their outreach efforts. Its user-friendly interface makes it easy for users to organize contacts, track their progress, and find new opportunities. It also enables users to identify rel=nofollow links and send automated disavow requests.
The Buzzsumo content discovery tool can help you find and analyze trending topics and popular articles in your industry. It can also reveal gaps in your competitors’ strategies that you can capitalize on. This information can help you develop high-quality content that resonates with your audience.
In addition to its search capabilities, Buzzsumo offers a number of other useful features for marketers and SEO agencies. Its HARO feature, for example, connects journalists with sources and can help you secure quality backlinks.
LinkMiner
The LinkMiner backlink tool is a powerful Chrome extension that simplifies the process of analyzing and optimizing backlink profiles. It provides essential information about a website’s link structure, including the number of dofollow and nofollow links, anchor text, and overall strength. It also highlights broken links that can negatively impact SEO.
It offers a variety of search options, including filtering by niche relevance and authority metrics. This makes it easy to refine the results and find new growth opportunities. Its live website preview and anchor text highlighting features are helpful, too.
It also enables users to identify and reach out to potential link partners using social media. This makes it easier to establish and maintain long-term relationships with other webmasters. It is also useful for monitoring changes in competitors’ backlink profiles and identifying emerging trends.
Google Search Console
If you are serious about your SEO, it is important to monitor and analyze your backlinks. Google Search Console is one of the best tools available for this purpose, and it can help you determine whether your website is being affected by spammy or low-quality links. In addition, it can also help you disavow your site’s bad links.
To use the tool, sign in to your Search Console account and select the property you want to check. Then, navigate to the “Links” report. The resulting list will provide you with the websites that are linking to your site. Review this list carefully and watch out for any that seem spammy or irrelevant. You can also download this data in CSV or Google Sheets for further analysis.
Majestic SEO
Majestic SEO is an all-in-one backlink tool that can help with your backlink building strategy. This tool can identify and monitor new referring domains, and provide insights into their quality and topical relevance. It also enables you to track your progress over time, so you can see whether your efforts are working.
Majestic’s proprietary contextual metrics, including Trust Flow and Citation Flow, can help you find new link opportunities. Its massive index enables it to provide a more in-depth backlink profile than tools with smaller indexes. It also offers historical data that gives you a glimpse into the past and helps you understand how competitors have changed over time.
The tool offers three price levels: Lite, Pro, and API. Each level provides more features and a higher data allowance.